© visitBerlin, Foto: Philip Koschel

Tourism industry in the capital region

With its central location in Europe, the city offers companies in the tourism industry outstanding potential for development.

With an annual turnover of approx. 11.5 billion euros, and about 235,000 jobs, the tourism industry is one of the city’s most important industries. The number of overnight stays has been on the rise for years, growing more than almost any other metropolis. In 2019 it grew to approx. 34 million – a record.

approx.34million overnight stays (+ 3.8%)corresponds to45.4%international,54.6%national25%of the overnight stayswere generatedthrough convention trafficapprox.14million visitors (+ 3.4%)of whichinternational approx.5.5 million(+ 1.5%),national approx.8.5 million(+ 4.7%)Most foreign visitors came fromthe UK, the US, Spain,Italy and the NetherlandsAnnual turnoverapprox.11.5billion euros

In a nationwide comparison, the tourism in Berlin grows twice as much and is therefore the growth motor of Germany’s outbound tourism. Berlin has firmly established itself among the top three travel destinations in Europe and, as the largest German cultural metropolis, is the most popular city travel destination in Germany. The relatively low price level favors this development: Berlin is an affordable world city.

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